J.Lo Feeling the Sting of a Horrendous AMA Performance

How many ways was Jennifer Lopez’s performance on last night’s American Music Awards a crazy hot mess?

First, she’s a spokesperson for Fiat and and had one of the little buggies on stage with her during her performance. Questlove from The Roots and John Legend ripped her for that on Twitter. The Los Angeles Times called it “cringe-inducing” and The Wall Street Journal’s Speakeasy blog called the performance “a car ad.” Celebrity endorsements have to be strategic and this was just blatant and tacky.

Speaking

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in