J.D. Salinger's Leaked Book 'Catches' Literary PR Off-Guard
It was the day before Thanksgiving, and all through the house, no PR creature was stirring when J.D. Salinger rose from the dead and dropped three new books on the world. The aloof, cantankerous and marvelously talented Jerome David Salinger died January 2010, but he’s still making headlines just as mysteriously as he made them when he penned the American classic “The Catcher in the Rye” in 1951, following his service to our country in World War II.
What makes this all-the-more juicy is that Salinger’s posthumous headline comes as a result of an online leak.
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