IPad's Glamour-ous Glue

For years we have watched TV wanting what Sonny Crockett wore or that jogging suit on Wisteria Lane. We did “The Rachel” and the Brandon Walsh.

But what if you could pause your DVR, click on that item of clothing Eva Longoria is wearing, and buy it. We’ve been dying to dress like our favorite TV stars for years. Glamour and iPadhave taken the first step to do just that.

The New York Times decodes a marriage that could transcend how we watch TV, how we buy stuff, and how revenue streams could be generated near and far.

As

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in