Hard Work Pays Off in the End for New Spokeswoman Jen Selter

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In this week’s most important non-Super Bowl story that we somehow missed, Instagram “belfie” phenom Jen Selter signed an endorsement deal before the ink even dried on her agency contract.

Page Six broke the news that the 20-year-old New York workout fanatic, whose previous job description seems to have been “gym rat”, signed with The Legacy Agency, known for managing big-name athletes, broadcasters and other sports personalities.

The entire Internet proceeded to go butt-pun crazy, of course; The New York Post wins as usual with “Jen Selter’s butt is huge right now.

This week Cirrus fitness announced that she would be its new spokeswoman; Cosmo sums it all up for readers with this SEO-friendly header:

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Cosmo calls it her “first” endorsement deal, but earlier this month our friends over at the always-excellent AdRants noted that she’d already signed with N20 Water and Game Plan Nutrition while receiving offers from many more including Nike and Lululemon.

In the press release, Cirrus...

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