Golin Harris, Cohn & Wolfe and Porter Novelli Win Walmart Work

A little over two months ago PRNewser heard that Golin-Harris, Weber Shandwick, Cohn and Wolfe and Taylor were finalists for the Walmart PR business, which it was said would encompass multiple agencies.

Two out of the four names were right, as today news broke that Golin Harris, Cohn & Wolfe and Porter Novelli were each chosen for separate parts of the massive account. Advertising Age‘s Michael Bush broke the story.

Writes Bush:

The win is especially big for Porter Novelli, whose chairman, Helen Ostrowski, stepped down at the beginning of the year.

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