G.S. Schwartz Appoints New COO

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By Tonya Garcia

G.S. Schwartz, which is celebrating its 30th anniversary, has appointed Rachel Lyn Honig as COO. She was previously MD and has been with the firm for 12 years. She’s also the co-founder and COO of Digital Power and Light, G.S. Schwartz’s digital marketing agency and will continue in that role. As COO, she will play a lead role in the growth and operation of the company.