When we first saw images of Fox News‘ new, comically outsized touchscreen doohickeys, we thought “What a great way to counteract the perception that you’re a network catering to senior citizens frightened by technological, cultural and political change!” But it was probably more about intra-network jousting, like “We’ll see your fake holograms and raise you two dozen supersized iPads, CNN!”
Then we watched this Shep Smith video, which we can summarize as such: “These things are really freaking cool. Just trust us like you always have and will.”
For real though: Fox’s tech “revolution” involves little more than testing its theory that more gadgets equals more accurate news. Imagine how much smoother the 2012 election coverage would have been with these BATs (Big Area Touchscreens)! And who would ever make fun of a name like that?
We would ask various members of The Media what they think, and yesterday people who are more clever than us came up with plenty of related memes, but this is the only tweet you need to see:
— On The Media (@onthemedia) October 7, 2013
Paul Reubens, tech visionary. And to all those who doubt him, Shep Smith has one question: “Have you watched the True Blood on a 55-incher?!”