File under “Refreshing” – Lucy Siegel, president of Bridge Global Strategies, sat with DS Simon’s Doug Simon for a video focused on international PR. After the shoot, Siegel’s reaction to her performance was “OMG.”
In a post on the firm blog, she dissects what she thinks she did wrong — going in unprepared and overconfident.
“I was indeed my own worst client,” she writes. “I’d like you to learn from my experience!”