E! announced a new PR reality show today, “The Spin Crowd.” The eight-episode series will feature Command PR, and will show how they, “execute red carpet events, cozy up to their celebrity clients and try to stay agile enough to keep last-minute mix-ups from spiraling into disasters.”
The new show debuted as a half-hour special on E! in February 2010 called “The SPINdustry.” It is produced by Bunim-Murray Productions and executive produced by Kim Kardashian.
The series is not entirely a surprise, as the network’s director of original programming and series development Jason Sarlanis told PRNewser in February, “If this show performs nicely we’d love to see it expanded into a series.”
As recently as March 23rd, a network rep told PRNewser, “No decisions have been made,” in regards to a potential series.
From the release:
In the series, Jonathan, Simon and their ever-ready Los Angeles staff at Command PR will execute red carpet events, cozy up to their celebrity clients and try to stay agile enough to keep last-minute mix-ups from spiraling into disasters. The ladies who round out Jonathan and Simon’s ambitious PR team will make sure the inter-office drama is always dialed up high.
Get ready, folks.