Different Responses to New Media Crisis Comm.

Mark Hopkins at Mashable compares some recent new media PR crisis’ and how different brands (Myspace, Digg and Target) responded. We’re guessing you can figure out who fared better:

What is really going to separate the men from the boys, so to speak, is how companies react, and how engaged the brains company of spokespersons are when it comes to filtering what is a potential incident, and what is simply link-bait.

I think we can all agree that Target has an intensely stupid position.