Deutsch, VW Go Sci-Fi with Matrix-Style ‘Spin-O-Scope’

Confession: Back in the halcyon days of the early 80’s, our family owned a yellow Volskwagen beetle; our dad would drive erratically around our neighborhood imitating Herbie the Love Bug. We loved it, but we never really thought of the car as a particularly hip model. Now VW and Deutsch LA have teamed up in an effort to make the 2013 revamp a little sexier than its predecessors using interactive pages and camera stunts borrowed from science fiction movies.

360-degree views of cars aren’t exactly new to company sites, but this “Spin-O-Scope” campaign takes the concept two or three steps further: Not only do the interactive pages allow users to spin

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