The Aflac duck is silenced in this ad. But he’ll soon get his voice back.
Aflac has posted a job opening on its website for the voice of the AFLAC duck, a position once held by Gilbert Gottfried. That is, before he pulled a Kenneth Cole in insensitive tweets posted in the wake of the devastation in Japan.
Duck wannabes can apply online or at live casting call. Online apps must be submitted by April 1 at 11:59 p.m. PT, and live auditions will be held in select cities on March 31 and April 1.
Lippe Taylor president Jim Joseph praises the steps that Aflac has taken on his blog The Experience Effect, first for “very unceremoniously” cutting ties with Gottfried (which is what Dior did in the wake of the John Galliano scandal) and then for taking the auditions public.
“Involve your consumers in your quest and turn a public pr nightmare into a positive,” he writes.