Canada Newswire Integrates dna13 Platform After Acquisition

Canada Newswire (CNW), has integrated the dna13 platform, which is marketed in Canada as MediaAdvantage, to its online client portal.

CNW acquired dna13, which offers reputation management and media monitoring services, in April 2010. With the integration, the company is touting that its customers can now manage media monitoring on the same platform as news release distribution.

Take a look at what the new platform looks like after the jump.

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