Budweiser, Miller Reveal the Secret Sauce in Their Alcoholic Water
I see hops. And yeast. And water.
We all know that customers care about ingredients thanks to the GMO debate and the “is it really pomegranate” false advertising case that received a big thumbs up from the U.S. Supreme Court this week.
Seems shoppers don’t trust big-name clients to be honest about what’s in their products–and given the fact that Minute Maid’s “pomegranate blueberry” juice is actually “0.3 percent pomegranate juice, 0.2 percent blueberry juice and 0.1
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Spring Special
Save 30% Off an ADWEEK Subscription Today!
Already a member? Sign in