Entertainment PR veteran Howard Bragman recently spoke to CNN about Mel Gibson, after numerous recordings of Gibson allegedly screaming offensive threats and other obscenities to his girlfriend have surfaced in the media.
Bragman said Gibson has a “lovely publicist, who is doing a really wonderful job in a really tough situation.”
We’ve consulted Bragman before on issues of celebrity PR, but this case is a bit different.
“A celebrity has to deal with the court of public opinion and the court of law,” said Bragman. “…And you have to know who’s more important at that moment. At that moment the publicist has to defer to the lawyers.”
Bragman said Gibson’s publicist is “doing the right thing, which is essentially saying nothing right now.”[h/t O’Dwyer’s]