Bolton on Trust: Creating Value and Aligning Business and Public Interests
This morning we learned from the 2011 Edelman Trust Barometer that creating and maintaining trust is a big issue for organizations around the world, and particularly here in the U.S. where trust has slumped.
For this afternoon’s podcast, we spoke with Roger Bolton about the issue. Bolton is a co-chair of the Arthur Page Society’s Authentic Enterprise Task Force, which helps global companies with their brands and reputations. In addition, he sits on APCO Worldwide’s International Advisory Council, and was just named to Trust Across America’s list of top 100 thought leaders.
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