BMC Selects Ogilvy as Global AOR
IT/cloud management company BMC Software has chosen Ogilvy PR as its global AOR after a competitive search.
BMC had been working with Waggener Edstrom until it was announced that the five-year relationship would come to an end. WE will work with BMC through October.* WE did not pitch the business.
The work with Ogilvy PR will include corporate communications; thought leadership;digital, analyst, and traditional media outreach; and product PR. The work will span 20 markets including those in the U.S.,
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