Being Mobile Friendly is Now An Important Part of Google Search
Did your company's ranking fall?
As of today, Google has officially added “mobile friendliness” to the long list of 200 or so factors in its search criteria, a change that they warned companies would eventually be coming. As such, if pages aren’t user-friendly on mobile devices — for instance, the font is off or the page just doesn’t show up correctly — a site’s Google ranking will fall.
According to eMarketer, there were 100 million mobile users last year. That number is expected to grow into the billions by 2016.
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