Bad Pitchers Teach Crappy PR School

Kevin Dugan and Richard Laermer, the PR execs behind the Bad Pitch Blog are going beyond writing about the bad, and getting in to teaching the good by way of a webinar next Wednesday. The Crappy PR URL is to get your attention.

What caught our eye is the focus on pitching, rather than on things like how understand metrics, or build a Facebook page, or managing your Twitter feeds.

Much of what’s lost lately among the many Tips

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