Former Carrot Creative Director of Communications Kristin Maverick has joined Attention as a Director in the agency’s consumer practice. Maverick is the latest of a number of high-profile hires for the agency, which include former PRWeek editor-in-chief Keith O’Brien and former CrunchGear Managing Editor and MWW Group Senior Digital Media Specialist Blake Robinson.
Maverick is also co-creator of Digital DUMBO, a networking event in Brooklyn. “I am excited to bring to Attention and its clients all of the knowledge I’ve picked up along the way. I’m even more excited to learn from the amazing individuals who comprise Attention, all of whom bring their own unique expertise and backgrounds,” she said in a blog post. This PRNewser just quoted Maverick in a recent post on whether or note PR agency CEOs should be Twittering.