Apps and Games Will Be Popular with New iPad 2 Owners

The iPad 2 is sold out and, according to market research firm Piper Jaffray, which interviewed 236 iPad seekers in Minneapolis and NYC, 17 percent of people expect to use apps and play games on the devices. Only six percent plan to read on their device, a decline from 19 percent from the first iPad. Estimates are that about 500,000 of the new iPad were sold this weekend, up from the 300,000 of the first version.

A

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in