Apple Needs To Address Consumer Reports' Negative iPhone 4 Review

It’s been a bit of a tough week for Apple. Consumer Reports loves many aspects of the new iPhone 4, but can’t recommend it to consumers because of a faulty antenna, which leads to bad connections.

Now, there is already talk about a potential recall of the device. To top things off, tech gadget blog Gizmodo says it has evidence of Apple editing discussion forums on their site that mention the issue.

Brooke Hammerling, founder of tech PR firm Brew Media Relations, told PRNewser today that she has an iPhone 4 and that she definitely sees the antenna issues.


“It’s not a myth,” she said.

In

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in