Apple iPad Launch Finds PR Hitting On All Cylinders
The Apple iPad officially becomes available this Saturday, April 3rd. Apple put out a press release on the matter yesterday.
As usual, Apple’s PR machine is executing rather flawlessly, with news of sold out pre-orders, analysts stating the company may ship up to 10 million iPads in 2010, and also the release of video tours of the product in action.
At least one PR executive doesn’t think marketing can take all of the credit, however.
“I’m not surprised at the pre-order sell out, but it’s probably more than just marketing-driven.
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