Amazon Kindle PR: The Good And The Bad

Here is a message Amazon.com PR would love for you to hear this week:

“Amazon Kindle is the Most Gifted Item Ever on Amazon.com,” reads the headline of a press release from this weekend outlining Kindle’s record sales.

And here is one they’re probably not too happy about:

“64 of the 100 eBooks currently topping the Kindle bestseller list were priced at $0.00,” reports our sibling blog GalleyCat.

Devices: selling well. Content: a bit more challenging.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in