Air New Zealand Pulls Safety Video Starring Sports Illustrated Models After Backlash

The safety video with bikini models didn't go over too well.

Air New Zealand partnered with Sports Illustrated in February to celebrate the magazine’s 50th anniversary and make an airline safety video. (???)

But once the video went public, it was met with push back from activists in Australia, namely Natasha Young, who launched an online petition to have the video nixed because it “objectifies” women and “disregards those who are conservative” and have conservative sensibilities. That spawned a hashtag, #AirNZsexism. The petition attracted 11,000 signatures. And now, Air New Zealand has pulled the video.

The airline says the video — which stars Sports Illustrated swimsuit models, including Chrissy Teigen and Christie Brinkley — has been pulled as a matter of course; it regularly rotates the clips the airline says.

Honestly, the video isn’t the most offensive thing you’ll see all day, unless you’re easily offended by high levels of cheesiness.

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