Study: TV Stations to See Revenue Growth

Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!

Following a record drop in TV station revenue this year of 17 percent to $17.6 billion, station fortunes will turn, with revenue increasing 5.2 percent to $18.5 billion. According to SNL Kagan’s study TV Station Deals & Finance released Tuesday (Aug. 18), over a 10-year period, TV station revenue will have experienced a compound annual decline of 3.5 percent.

However, the growth story for TV stations lies in building additional revenue streams through retransmission consent fees and digital media.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in