5 Surefire Ways to Get a Reporter's Attention
One of the silver bullets in any flack’s arsenal is the art of getting or earning someone’s attention. After all, it is what we all go angling for on a daily basis. From writing a pitch to commenting on a tweet, we hope that something we do tells our media colleagues, “Hey, look at me!”
Once you get the reporter’s attention, you are halfway to the promised land of a mention, a return phone call an email reply or a Twitter response.
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