5 PR Strategy Mistakes to Avoid
Strategy: it’s the one thing we always try to sell our clients and, arguably, the thing we most often fail to deliver.
No worries, though; it’s understandable. We’ve all had clients call in a panic while we’re neck deep in creating a strategy that would make Alexander the Great scratch his head.
As longtime residents of Tactic Town, we’ve all heard this one:
“Do this, now! We are in a bind and need some help.”
Now it’s sweet that clients call with their hair on fire, imploring us to take the lead.
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