EAST EDITION 
Hits the Spot
GM Mediaworks gains control over $800 million in local buying from IPG sister LCI.
NEW ENGLAND EDITION 
Mi Casa ...
FleetBoston, criticized for its minority-lending record, hires GlobalWorks for multicultural outreach.
SOUTHEAST EDITION 
Crispin Porter + Bogusky adds ironic twist to man + beer + woman formula in its first advertising for Molson.
MIDWEST EDITION 
GM Mediaworks is set to take control of broadcast buying for General Motors from fellow IPG shop Local Communications. Billings have grown to $800 million.
SOUTHWEST EDITION 
Richards will target "wine casuals" in its upcoming campaign for Robert Mondavi's Woodbridge label.
WEST EDITION 
Hyundai reviews media auditing firms to ensure that Carat's buying promises hold up.