Adweek magazine publishes 6 regional editions each week. To view summaries of the regional cover stories, click on a region below. To read these articles in their entirety, subscribe to Adweek Online's Premium Services.

EAST EDITION [1]
Open Bar
J. Walter Thompson and Baileys Irish Cream prepare first spirits ads for network TV.

NEW ENGLAND EDITION [2]
Back in Fashion
Ted Nelson, Edward Boches and Michael Ancevic lead Mullen revival as shop scores PTC, Eddie Bauer.

SOUTHEAST EDITION [3]
Firing Back
Advertising coalition rebuts government's "draconian" tobacco ad plans.

MIDWEST EDITION [4]
Making Contact
Cliff Freeman may be in trouble following the exit of Quizno's top marketing exec.

SOUTHWEST EDITION [5]
Dealer's Choice
Sewell Automotive awards its account to Stan Richards' agency.

WEST EDITION [6]
Freewheeling
Joe Isuzu revels in the cliches of car advertising in a new campaign from Goodby, Silverstein & Partners.