Maurie Perl Shifts To New Role At Condé Nast Entertainment

Condé Nast announced that Maurie Perl, its longtime spokeswoman and currently its svp of brand communications, has been appointed svp of media and communications for its fledgling Condé Nast Entertainment Group [1]. She'll start April 23 and report to Dawn Ostroff, president of the unit.

Perl, a 20-year Condé veteran, had plenty of experience in the television and broadcast arena prior to starting her career with the magazine publisher, having worked for E! Entertainment, ABC News, PBS, MTV and Nickelodeon. Perl also held PR positions at Vanity Fair and The New Yorker before being named Condé’s head of brand communications.

Her role has shifted in the past two years, though. In a reorg in 2010, HR chief Jill Bright gained the title of chief administrative officer and added oversight for Perl's department [2]. Later that same year, the company, as part of an effort to give its brands more autonomy, began having its magazines’ PR directors and assistants report directly to their titles instead of to Perl.

In her new role, Perl will “manage all aspects of media relations, digital communications and publicity,” the company said in a statement. “For me, it’s an exciting and really wonderful opportunity to work with Dawn and the team that she’ll be building, and to be able to marry some of my early years in my career with my longstanding familiarity with the Condé Nast brands,” Perl told Adweek. “It’s always fun to do something new and different.” The entertainment group hasn't had any projects to talk about yet; Ostroff is still hiring and talking to the magazines about entertainment projects they have in mind.