Interactive shop Firstborn in New York is looking to entice interns to come work for peanuts mocking up wire frames. Since regular job posting is too old-school, the shop has crafted a video to inspire candidates. Thankfully, the "Take It to the Next Level" video skips the atrocious lip-dub approach of Publicis London  in favor of a more straightforward tack that earnestly attempts to make the pitch process for a Web-dev project look sexy. It runs the gamut from the creative brief to some brainstorming and mockups, an interlude for post-work beers, and finally the client meeting.
—Posted by Brian Morrissey