The guy in this Fallon spot for Cadbury's Crunchie Rocks candy starts his Mondays off exactly like I do—in his trailer, blow-drying that feathered '80s hair and rockin' out to "We Don't Need Another Hero." OK, I usually just wake up at my desk and shave in the men's room. And I don't have enough hair to feather. But I am saving up for a trailer. Anyway, in the ad, the guy's prospects soar. A stage crew magically appears and helps him prep, sultry background singers join in, and the trailer falls away as he jams with a band and the crowd goes wild. A tour with Bonnie Tyler [2] seems like the least we can expect. As for me, well, I stop singing when HR calls, and I head out on a Dunkin' run. But that rocks. Right?
—Posted by David Gianatasio
Links:
[1] http://adweek.blogs.com/adfreak/2010/05/cadbury-candy-turns-you-into-an-80s-rocker.html
[2] http://adweek.blogs.com/adfreak/2010/04/bonnie-tyler-does-glamtastic-mastercard-ad.html