Tablet | Adweek
Advertisement

The Press

:

Tablet

As Digital Grows, Publishers Say Print Media Buyers Are Getting Cut Out of the Action Anybody need an ad page?

As traditional media budgets continue to shift to digital, print media buyers aren’t the kings of the hill they once were. Magazines are hardly dead—advertisers are projected to spend more than…

November 3, 2013, 9:55 PM EST

Time Inc. Signs on With Flipboard People, InStyle first in the queue

No. 1 magazine publisher Time Inc. announced plans to put its magazine content on Flipboard. People and InStyle will roll out this week on the mobile news aggregator app, with…

October 31, 2013, 12:02 AM EDT

Frank Magazine Execs: We Can Do Better On native ads, video opportunities and tablets' promise

Top magazine execs think they need to have fewer meetings, launch new products faster and better adapt their content to mobile devices to set themselves up for the future. "Let's do…

October 23, 2013, 10:02 PM EDT

HGTV Magazine Tests Social Sharing Feature in Print First to use Digimarc's new technology

HGTV Magazine is jumping on the e-commerce and social sharing trend. Its November issue, which hits newsstands Oct. 22, will let readers shop and share from the pages using technology…

October 21, 2013, 8:00 AM EDT

Who Killed the Magazine App? 97% of Newsstand apps are now free

The Association of Magazine Media (MPA), the magazine publishers trade group, this month reported some seemingly encouraging results for an industry that’s become all too used to bad news. While print…

October 20, 2013, 10:40 PM EDT

Magazine Ad Pages Down Again in Q3, but Decline Is Slowing Tablet ads still a bright spot

Encouraging news for consumer magazines: While their print advertising volume continues to shrink, the decline has slowed, according to new Publishers Information Bureau data released today by MPA—The Association for Magazine…

October 9, 2013, 12:13 PM EDT

Q&A With David Granger, Editor of Esquire How male readers have changed during his tenure

David Granger has presided over Esquire for 16 years, an unusually long tenure for the editor in chief of a magazine these days. In that time, America has been pounded…

October 6, 2013, 10:38 PM EDT

The Washington Post Unveils Visual News Product A fast way to get caught up on the top stories

Ever wish it was easier to get up to speed on the biggest stories of the day when you're on the go? The Washington Post has that need in mind…

September 23, 2013, 12:20 AM EDT

What Part of a Web Page Gets the Highest Viewership? Chartbeat’s findings may surprise you

There’s been a lot of attention paid lately to the fact that a lot of online ads going unseen, and with it, the assumption about what parts of a Web…

September 18, 2013, 6:16 AM EDT

Adobe, MPA Unveil Tools For Measuring Digital Magazine Ads Hoping to build advertisers' confidence in the medium

Since the inception of digital magazines, publishers have struggled to get advertisers to commit to tablet and other mobile content as they do with print. But a lack of measurement…

September 16, 2013, 12:02 AM EDT

Advertisement