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Epicurious Adds New Staffers Food site planning redesign for this summer

Condé Nast’s Epicurious network is in the midst of a major rebranding effort, with editor in chief Nilou Motamed and svp and general manager Carolyn Kremins—both travel magazine alums—hoping to…

March 28, 2014, 1:26 PM EDT

DailyCandy, Television Without Pity to Shut Down Next Week Former investor argues 'a brand is a terrible thing to waste'

DailyCandy and Television Without Pity are headed to the Internet graveyard next week. Today's sudden announcement wasn’t only surprising for fans of the lifestyle and television news staples. One DailyCandy editor…

March 27, 2014, 4:23 PM EDT

Facebook Algorithm Tweaks Hurt Viral Sites More Than Other Publishers Organic reach suffering for Viral Nova, others

Publishers are claiming that content they share on Facebook pages isn't reaching as many readers as it used to. Adweek reached out to comScore to find out how referral traffic through…

March 27, 2014, 11:59 AM EDT

HitFix Launches Multiplatform Video Making original comedy in addition to usual staple of entertainment news

After dabbling in video pieces over the last few years, entertainment news site HitFix announced today the full launch of HitFix Video. “Basically, for us, video is the way, the hook,…

March 27, 2014, 10:57 AM EDT

Helping Brands Manage Social in a New Way ‘It’s boom times for data and marketing’

Social media marketing is part science—and if there is a secret formula to creating content, then surely marketers equipped with the latest data tools will find it. Companies like Percolate, fresh…

March 25, 2014, 6:32 AM EDT

Allstate’s Marketing Boss Talks Up ‘March Mayhem’ Assessing the ROI from such a large-scale push

From the now-ubiquitous Good Hands field goal net program to the increasingly chaotic pratfalls of anarchic pitchman Dean Winters, Allstate’s Pam Hollander, senior director of integrated marketing communications, has developed…

March 25, 2014, 6:29 AM EDT

Confessions of a Data Broker Acxiom’s CEO Scott Howe explains how self-regulation can work

Not long ago, data brokers—companies that compile databases of consumer information and then sell them to marketers—toiled in the shadows of media and advertising, seen as largely responsible for those…

March 25, 2014, 6:25 AM EDT

Vampire Squid Man's First Look Plans [Video] Matt Taibbi may not yet have a title for his new project but it's going to be funny

Following in the footsteps of Glenn Greenwald, former Rolling Stone staffer Matt Taibbi is taking his unique perspective on Wall Street to Pierre Omidyar's First Look Media. The idea is…

March 24, 2014, 1:14 AM EDT

Editor's Letter: Data, Native and Video Are Dominating Digital Strategy The start of 2014 has been shaped by three trends that have caused a lot of handwringing but hold great promise

As we march deeper into the wild and woolly media landscape of 2014, it has become clear that there are three issues the majority of Adweek’s readers are trying mightily…

March 23, 2014, 9:12 PM EDT

Longtime Rolling Stone Contributor Matt Taibbi Discusses His New News Venture And his famous squid

Specs Who Matt Taibbi New gig Editor of an as-yet-unnamed digital magazine for First Look Media Old gig Contributing editor for Rolling Stone Rolling Stone was such a hugely influential platform for you—is it risky…

March 23, 2014, 8:58 PM EDT

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