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Lacoste Takes One Giant Leap in Top YouTube Brand Videos Plus, Taco Bell's Ronald McDonalds maintain momentum

Fans of first kisses may want to check out Lacoste’s Big Leap ad. The 30-second spot likens that heartstopping moment to the thrill of jumping off a building. Taco Bell’s brilliant…

April 4, 2014, 12:10 PM EDT

Whoopi Goldberg Has Limits on Where She Takes Her Smartphone Calls Also, her go-to social media platforms

Specs Who Whoopi Goldberg Age 58 Accomplishments Oscar, Grammy, Emmy and Tony award-winning actress; co-host of ABC’s The View; star of the Lifetime original movie A Day Late and a Dollar Short…

April 4, 2014, 1:42 AM EDT

Tribune Digital Ventures Acquires TV by the Numbers Ratings information may be sold as a B2B newsletter

Tribune Digital Ventures bought ratings resource TV by the Numbers for an undisclosed sum and hopes to parlay its information into additional revenue streams.   Graham McKenna, the company's vp of…

April 3, 2014, 12:13 PM EDT

Spoofs and Pranks Prove to Be Viral Hits BaneCat gives you permission to watch these videos at work

There are two things that are (almost) always guaranteed to do well on YouTube. One involves riffing on pop culture. The other takes advantage of people being duped. This past week’s…

April 2, 2014, 4:46 PM EDT

Johnson & Johnson’s Kim Kadlec Joining AOL Marketing expert tapped as head of relationship management

AOL Corp. is adding the worldwide vice president for Johnson & Johnson’s global marketing group, Kim Kadlec, to its team. Kadlec will assume the newly minted head of relationship management role…

April 2, 2014, 9:21 AM EDT

Spil Games Introducing New Targeted Video Ad Strategy Company believes happiness is the key

Spil Games, a gaming company that has already taken Europe by storm, is hoping to leverage its unique video ad opportunities to get to the next level with advertisers. Many casual…

April 2, 2014, 8:59 AM EDT

A Look at How Women Grocery Shop They focus on health, and prefer to squeeze their produce in person

These days, ladies are all about the labels in the grocery store. With the help of mobile devices and coupons, they tend toward the healthiest food at the best prices,…

April 2, 2014, 6:00 AM EDT

Yahoo Reportedly Planning to Fold Shine Women’s lifestyle portal may be headed for a rebranding

The sun is no longer beaming down on Shine, Yahoo!’s women-focused lifestyle section. CEO Marissa Mayer has plans to shutter the site by the second quarter of 2014, according to Re/Code.…

April 1, 2014, 2:11 PM EDT

Meet Watch Awards Talent Judge Wilson Cleveland Unboxd founder sounds off on his favorite video projects

Actor and producer Wilson Cleveland has been in oodles of different projects, but he’ll never forget playing the world’s unluckiest vlogger in the season 5 premiere of BlackBoxTV. The horror series…

April 1, 2014, 1:58 PM EDT

Cats React to Viral Videos in Surreal Friskies-Branded Spoof Creators of 'Kids React' parody themselves for April Fools

Forget about kids and teens, how to do cats feel about watching other felines online? In a bit of branded self-satire, YouTube megaproducers The Fine Bros. partnered with Friskies to create Cats React to…

April 1, 2014, 12:02 PM EDT

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