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How BuzzFeed Became the Outlet That Made the Stanford Rape Victim's Letter Go Viral

For every person who shared it, 12 more saw it

BuzzFeed has another viral hit on its hands, and it has nothing to do with Disney princesses, exploding watermelons or the color of a certain dress. On Friday afternoon, BuzzFeed posted…

How Bill Simmons' The Ringer Will Be More Than Just 'Grantland 2.0'

It will branch out from sports and entertainment

Typically, Bill Simmons writing about the impending free agency of an NBA superstar wouldn't garner any more attention than any other column in the popular sportswriter's arsenal. But last Friday, when…

Publisher Reach on Facebook Is Down 42%

The 'pretty notable drop' happened over the past 5 months

Publishers who have noticed their overall reach on Facebook has dramatically declined over the past few months can at least have peace of mind that they're not alone. According to an…

Univision Is Going Big on Programmatic Advertising Across All Properties

The Onion gets an automated layer

No joke: The Onion is finally going programmatic.  Univision, which has a controlling stake in the website, is launching a platform that will power programmatic ads for The Onion and other…

What Lies Ahead for Gawker Now that a Tech Billionaire Is Bankrolling Lawsuits Against It?

Cash-strapped company reportedly looking to sell

If you thought the Gawker saga would slow down as we creep closer to Memorial Day weekend, you thought wrong. Following a dizzying 24 hours that ended with Silicon Valley billionaire…

Judge Denies Motion for New Gawker-Hulk Hogan Trial Following Peter Thiel Bombshell

Tech billionaire has reportedly been bankrolling Hogan's suit

Gawker was just handed another loss in court this afternoon, when a Florida state court judge upheld the jury verdict rendered two months ago in the lawsuit from Hulk Hogan. During…

What's Causing Vice's Huge Fluctuations in Web Traffic?

It rebounded in March after a steep drop in February

Ever since Vice decided to get into the cable TV game, the self-assured digital news and lifestyle publisher has been under the microscope. That came blaringly to the fore last…

Deadspin and Jezebel Staff Members Are Writing Each Other's Stories for April Fools' Day

The results are hilarious

It's the first day of April, which means a few things: Baseball season—and by proxy warmer weather—is on the horizon, and brands and other companies will do their best to…

Advertisers Are Cozying Up to the New Playboy

Millions spent on research to refocus the iconic men's mag

Can Playboy really be, you know, Playboy without featuring photos of nude women? The iconic men's magazine is certainly hoping so, starting with its March issue, in an attempt to avoid…

Hulk Hogan and Gawker Take Their Legal Battle to TV

Wrestler appeared on The View, CEO to follow

Now that they've had their day—two weeks actually—in court, Hulk Hogan and Nick Denton are taking their fight to the court of public opinion. The former professional wrestler pummeled Gawker…

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