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Sports Illustrated Gears Up for College Football Season With a New Site

Campus Rush focuses on game-day culture

Sports Illustrated is gearing up for the college football season with the launch of its newest digital vertical, Campus Rush. The site, which officially debuted yesterday, focuses on the culture…

BuzzFeed Plans to Bring Its Brand of Viral Journalism to Japan

Partners with Yahoo after seeing spike in international readers

BuzzFeed's traffic numbers are prompting the company to think globally, and today it announced a dedicated editorial operation in Japan. To gain traction, it's partnering with Yahoo Japan. Greg Coleman, BuzzFeed…

How CafeMom Plans to Cater to Millennial Latinas

Big backing for mobile-first site Vivala

CafeMom is expanding beyond moms. The media company today launched Vivala, a mobile-first platform catering to millennial Hispanic women. The user-generated platform will be run by editor in chief Zuania Capó,…

Vice Launches Its First Female-Focused Content Hub, Broadly

New site hopes to 'elevate the coverage of women's interests'

Vice is still not ready to announce its much-rumored linear channel, but the media company unveiled its 11th digital channel today. Broadly is the first Vice site designed for women. Broadly…

Mashable Uses Vertical Video to Visit the Creator of the Cronut

Mostly for editorial, and ready for advertisers, too

Count Mashable among those to embrace vertical video. The media company published its first story this morning that will be embedded with vertical videos for desktop, mobile and iOS, riding the…

Women's Health and Domino Team Up to Cover Healthy Living

2 brands will share content

While magazine publishers are increasingly pushing for more internal collaboration between brands, it's still rare to see titles from different publishers working together—especially when they have very similar target audiences.…

Ashley Tisdale Launches ‘The Haute Mess’ Lifestyle Site to Empower Women

Actress joins growing list of celebrity projects

Ashley Tisdale wants women in their 20s and 30s to know it's OK to be a hot mess. The star of TBS' barbershop sitcom Clipped (and executive producer of ABC Family's…

Gawker’s Outgoing Executive Editor Slams Company's 'Brand Book'

Mission statement to advertisers: 'We go there'

The outgoing executive editor of Gawker Media pulled back the curtain on the gossip website in his long-winded resignation letter, which was, naturally, published on the site. Tommy Craggs quit following…

Gawker Editors Quit, Saying Advertiser Pressure Led to Controversial Post Being Pulled

Tommy Craggs, Max Read resign

This morning, Tommy Craggs, executive editor at Gawker Media, and the website's editor in chief, Max Read, resigned from their posts over the decision to remove a controversial story about…

Gawker Staffers 'Condemn' Management's Decision to Remove Post Outing CFO

'Unprecedented breach of the firewall'

Gawker editorial staffers are speaking out over management's decision to take down a post that outed the CFO of publishing powerhouse Condé Nast. The story, based on an anonymous source, reported…

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