Advertisement

The Press

:

Magazine

How America's Test Kitchen Brilliantly Brings Lab-Level Science to Real-World Cooking

Tour shows the process behind its recipes, magazines and books

If you're not a food nerd, you can skip this one. But for those of us who are, it's a big slice of amazing. The team from Tested recently toured America's…

Condé Nast Entertainment Touts Its Millennial-Friendly Programming at NewFronts

Going after a younger audience

If Condé Nast Entertainment's first two NewFronts presentations were all about reinforcing the upscale quality of its content, the company's third go-round, which took place this afternoon in New York,…

Teen Vogue Debuts Condé Nast's First Sponsored Cover Ad

Subscriber copies of the May issue will feature Tresemmé on false cover

Kylie Jenner has been the subject of plenty of online buzz this week for landing her first solo Teen Vogue cover, but it won't be the reality star's face subscribers…

Why Fashion Publishers Are Taking Over Coachella

Branded festival events are a major draw for stylish millennials

In the 16 years since music fans first gathered in Indio, Calif., for two days of performances by artists like Beck and Morrissey, the Coachella Valley Music and Arts Festival…

Here Are Hearst Magazines' Editorial Award Winners

Victors include Cosmo, Bazaar, HGTV Magazine, Esquire

For over a decade, Hearst has distinguished the publishers of its top-performing titles during the annual Tower Awards. But for the first time last night, the company honored both its…

Why Older Women Are the New It-Girls of Fashion

Brands like Kate Spade, Céline and L'Oréal are tapping into the 'silver economy'

This past January, French fashion house Céline set the Internet abuzz with the release of its spring 2015 print campaign. The ads quickly went viral, blazing a path across Instagram,…

Speed, Quantity and Multiplatform Distribution Are Driving People.com's Crazy Traffic Growth

Its print-digital divide is gone

People.com says it's been experiencing record-breaking traffic growth, thanks to a strategy that emphasizes speed and quantity without sacrificing original, quality reporting. People and Entertainment Weekly digital editorial director Will…

Self Launches New Millennial-Targeted Fitness Event

The Up & Out Studio will offer trendy classes to affluent young readers

It's been nearly a year since Self underwent a major management shake-up, with Joyce Chang joining the fitness title as editor in chief and Mary Murcko taking over as vp,…

Yes, Real-Time Journalism and In-Depth Coverage Can Coexist, Says Vice's Content Chief

Alex Miller values storytelling in all its forms

Specs Who Alex Miller Current gig Global head of content, Vice Previous gig U.K. editor in chief Twitter: @AlexGAMiller Age 32 Why is Vice pushing its global presence? I think this is an international generation.…

Playboy.com Has Grown 258% in a Year Thanks to Its Safe-for-Work Strategy

And new advertisers are lining up

Most people's first interaction with Playboy involves secretly buying (or "finding") one of the print editions and hiding the contraband between the mattresses. But there's another side to the legendary men's…

Advertisement