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The Press

People Magazine Editor Jess Cagle Dishes on the Brand's First Live Awards Show The ceremony airs tonight on NBC

People magazine isn't just covering awards season from the sidelines this year. For the first time, the brand is hosting its own live awards ceremony, The People Magazine Awards, which…

December 18, 2014, 3:49 PM EST

20 Creepy, Quirky and Funny Sponsored Gifs That Blew Up Tumblr in 2014 Marketers' top entertainment posts, ranked

It's the end of the year, and Tumblr is recapping its top branded entertainment posts of 2014. With the average desktop user spending 14 minutes per visit in October, according…

December 17, 2014, 7:00 AM EST

'Wild' Author Cheryl Strayed Confesses to Her Social Media Addiction Twitter and Facebook function as water cooler for writers

Specs Who Age 46 Claim to fame Author of Wild (the film adaptation, starring Reese Witherspoon, is currently in theaters) Base Portland, Ore. Twitter @CherylStrayed What’s the first information you consume in the morning?  You mean after…

December 17, 2014, 12:09 AM EST

These Were Tumblr's Top 20 Sponsored Posts of 2014 AT&T scored top engagement, with Axe and Adidas close behind

Since Tumblr first introduced in-stream sponsored posts in Spring 2013, more than 300 paid advertisers have gotten on board. The brand publishers contribute to an ecosystem of content creators and…

December 16, 2014, 7:01 AM EST

The Best (and Worst) Celebrity Weekly Covers of 2014 Who sold and who bombed at the newsstand

From Will and Kate to the Kardashians, celebrity weekly covers in 2014 were dominated by familiar faces—but not all of them were newsstand gold. Proving that tragedy still sells, the suicide…

December 15, 2014, 5:03 PM EST

Photos From the Hottest End-of-the-Year Festivities in Media and Marketing Seth Meyers, Magic Johnson and Michael Bloomberg make appearances

From left, Josh Tyrangiel, CCO, Bloomberg Media; actor Seth Meyers; and Michael Bloomberg, CEO of Bloomberg LP, celebrate Bloomberg Businessweek’s 85th anniversary.

December 15, 2014, 12:02 AM EST

Imgur Plans to Dive Into Promoted Posts in 2015 Hires former Pinterest marketer to lead initiative

Imgur doesn't just want to be the online destination for people to look at memes: It wants to be the place brands call home as well. To further appeal to…

December 11, 2014, 7:06 PM EST

From Auctions to Art Basel: Photos of Creatives Boldface names gathered for premieres and parties

From left: Frances Berwick, president of lifestyle networks, NBCUniversal Cable; Bonnie Hammer, chairman of NBCUniversal Cable; Lisa Edelstein, actress; and Marti Noxon, creator of Girlfriends’ Guide to Divorce, attend the…

December 9, 2014, 9:00 AM EST

Jon Steinberg, CEO of the Mail Online, Discusses His British Invasion of Madison Avenue Aggressively courting brands and agencies with stats, and a new URL

Photo: Alfred Maskeroni Specs New gig: CEO, Mail Online, North America Old gig: President, COO, BuzzFeed Age: 37 Twitter: @jonsteinberg So how’s the U.S. invasion going so far? Because the Daily Mail is a British company, there is a perception that…

December 9, 2014, 8:58 AM EST

The New Republic's Chris Hughes Says If You Care About an Institution You Don't Walk Out The mag was forced to cancel its upcoming issue

Following last week’s resignation of The New Republic editor Franklin Foer and resulting staff exodus, the magazine’s owner, Facebook co-founder Chris Hughes, has issued a lengthy response by way of…

December 8, 2014, 9:57 AM EST

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