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Print In the Mix

Research shows that print is the cornerstone of successful multi-platform campaigns

It's a multi-channel world and brands need to reach out to consumers across a myriad of print, broadcast and online platforms to get their message across. But what role does…

Print Magazines Work: We Guarantee It

Increase brand sales and get a positive ROI

How confident are magazine publishers that print has a significant role in multi-platform brand campaigns? They're now guaranteeing that advertising in print magazines will increase an advertiser's brand sales and…

The Case for Print Magazines

Sponsored by: MPA - The Association of Magazine Media

A three-part series examining magazine advertising today.

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Adweek Webinar: Why Creative Projects Fail - Top Five Lessons in Avoiding Disaster

Wednesday, February 24, 2016, 1 PM ET | 10 AM PT

Are your eyes bigger than your budget? Have you wasted time and energy trying to make a bad idea work? Creative failure is often rooted in the same recurring problems.…

Adweek Webinar: Global Mobile 2016 - Why We're at the Worldwide Tipping Point for the Mobile Economy

Wednesday, February 17, 2016, 1 PM ET | 10 AM PT

Mobile is at the global tipping point. Get an exclusive look at TUNE's Global Mobile 2016 report and find out why this is the year mobile becomes the essential communications…

Why Creative Projects Fail: Top Five Lessons in Avoiding Disaster

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Wednesday, February 24, 2016, 1 PM ET | 10 AM PT

Are your eyes bigger than your budget? Have you wasted time and energy trying to make a bad idea work? Creative failure is often rooted in the same recurring problems. Find out how to recognize these issues and take pre-emptive steps to avoid catastrophe on your next big project.

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