Penry Price VP of global sales for LinkedIn’s Marketing Solutions business. Gary Vaynerchuk Justin Cox

This Is Your Brain on Print

What neuroscience says about why print magazine ads work

If you're reading this in print, chances are you're behaving differently and will be retaining the information differently than if you're scanning this on a screen. You're probably more engaged…

Print In the Mix

Research shows that print is the cornerstone of successful multi-platform campaigns

It's a multi-channel world and brands need to reach out to consumers across a myriad of print, broadcast and online platforms to get their message across. But what role does…

Print Magazines Work: We Guarantee It

Increase brand sales and get a positive ROI

How confident are magazine publishers that print has a significant role in multi-platform brand campaigns? They're now guaranteeing that advertising in print magazines will increase an advertiser's brand sales and…

The Case for Print Magazines

Sponsored by: MPA - The Association of Magazine Media

A three-part series examining magazine advertising today.