What Can We Expect From CNN's Caucuses Coverage Tonight? | Adweek What Can We Expect From CNN's Caucuses Coverage Tonight? | Adweek
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What Can We Expect From CNN's Caucuses Coverage?

No holograms, but a few new gadgets
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In CNN’s ongoing effort to prove that it is by no means a network of Luddites, the channel is planning to unveil a host of new gizmos for its caucuses coverage tonight.

It seems like only yesterday that CNN unveiled its election night “human hologram” deck, wherein Wolf Blitzer famously interviewed two-dimensional projections of his on-assignment colleagues on CNN’s D.C. set as results of the 2008 presidential race trickled in.

For tonight’s coverage, host John King will man a “Magic Wall,” a big, interactive board that will display caucuses results from each site in real time as producers on the ground call in the votes.

Erin Burnett will be positioned in front of a second wall showing macro voting trends among various groups—how evangelicals are likely to caucus, for example—and Ali Velshi will report on “social media sentiment” via a third board that will display what people are saying on services like Twitter and what those sentiments, on whole, might mean for the candidates’ chances.

“We learned a lot from the hologram,” says Washington bureau chief Sam Feist. “You’re going to see virtual technology throughout our election coverage.”