NEW YORK There has been increasing mainstream interest in and gravitation towards all things vampire, most recently spurred by the Twilight books/movies and the HBO series, True Blood. And even if these aren’t familiar topics to you yet, marketers are keen to cash in on the vampire mystique.
Vampire-related sites are drawing audiences on the Web. In June 2009, the official Twilight movie site was the top online vampire-related destination, garnering 553,000 unique visitors who spent an average of 2 minutes and 45 seconds on the site during the month (the New Moon trailer is 1 minute and 47 seconds long).
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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