USA Cruises to Another Ratings Win | Adweek USA Cruises to Another Ratings Win | Adweek
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USA Cruises to Another Ratings Win

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Fueled by the return of its indefatigable original series Monk and the third-season premiere of Psych, USA Network cruised to yet another ratings win last week, averaging 2.98 million viewers in prime time.

According to Nielsen Media Research data, USA posted five of the 10 top-rated programs on ad-supported cable during the week ended July 20, thanks to strong showings by the aforementioned returning series and consistent deliveries of its three other original strips (Burn Notice, In Plain Sight, Law & Order: Criminal Intent).

On Friday night, Monk drew 5.64 million viewers in the 9 p.m. timeslot, as the OCD PI said goodbye to his anchor, the unflappable Dr. Charles Kroger. (Stanley Kamel, the actor who portrayed Dr. Kroger, died last April after suffering a heart attack.) Not surprisingly, Monk