Twitch, HBO Partner to Promote 'Silicon Valley'

Turning livestreaming into a marketing opportunity

Silicon Valley is hoping it can get tech and video game nerds to unite, with a little help from streaming video platform Twitch.

To promote the second season of the HBO comedy series—which will debut on April 12— the stars of Silicon Valley will livestream a Q&A for the Twitch community and debut an exclusive clip from an upcoming episode. (And, of course, they'll be playing video games with Twitch's live programming director and host Jon Carnage during the program.)

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