truTV Gets Back to Court With Huge March Madness Totals

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Turner’s truTV on Tuesday put up a double-double, drawing 2.55 million total viewers with its telecast of the first two games of the 2011 NCAA Division I men’s basketball tournament, easing concerns that fans would have trouble finding the action.

In its inaugural sports telecast, the network formerly known as Court TV served up 1.2 million total viewers with its coverage of the UNC Asheville vs. Arkansas-Little Rock opener, a game that began in fringe (6:30 p.m.

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