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TNT will partner with Yellowbook in a multiplatform promotion during the cable network’s exclusive coverage of the NBA Western Conference Finals coverage beginning May 21, when the San Antonio Spurs meet the Los Angeles Lakers.
The promotion, Yellowbook’s Future Faces, will include a series of features on TNT and on the network’s broadband channel, TNT OvertTime on NBA.com, that will highlight young stars of the NBA, including players like Boston Celtics’ Rajon Rondo and Los Angeles Lakers’ Jordan Farmar.
Yellowbook
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