Despite rumblings about the size of Cleveland and Orlando’s respective media markets, TNT’s coverage of Game 1 of the NBA Eastern Conference Finals delivered impressive numbers Wednesday night, as the Cavs-Magic battle averaged 7.32 million viewers.
Magic power forward Rashard Lewis sank a 3-pointer with 15 seconds left on the clock, giving the Magic a 107-106 victory, in a nail-biter that out-delivered last year’s Game 1 delivery (5.43 million viewers) by 35 percent.
On the demo front, the May 20 Eastern Conference Finals opener scared up 4.2
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