Storms Can’t Put a Damper on Travelers’ PGA Sponsorship

'Umbrella' coverage for insurance giant’s golf tourney

While play at the 2012 Travelers Championship was suspended this afternoon—a belt of torrential rain and thunderstorms lashed the northeast throughout the day, making golf untenable—the tournament’s title sponsor sees nothing but blue skies in its forecast.

Now its sixth year as the steward of what was once known as the Greater Hartford Open, Travelers has positioned the event as a means to generate money for various charity organizations. Each year, the tourney generates around $1 million for the likes of The Hole in the Wall Gang Camp, the residential summer camp founded by the late Paul Newman for children coping with cancer and other serious illnesses.

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